Collection: Loud Apparel


Established in 2011 by Italian designer Serena Di Scalzo, LOUD Apparel reflects an amalgamation of British creativity and the minimalistic Italian design. A combination mirrored furthermore within the all process itself, seasonal collection are designed and created between London and Italy, where quality and exquisite craftsmanship are paramount. Aimed at fashion-conscious children and parent alike, collections cater to 6 month – 14 years old with a penchant for cutting-edge style, quality and comfort.